Most people become nervous when they need to come up with something new or find the best way out of difficult situations. Some spend a lot of time thinking but cannot make decisions, remaining inert. Others observe what competitors are doing and try to repeat their strategies completely or partially. And only a few use not only analytical and creative thinking. Most frequently brilliant ideas and inspiration come at that moment when one lets their thoughts float freely.
An interesting fact may be pointed out: some people get their best ideas for business when they are working out, having a run for example. At such moments the mind becomes very clear. On the running track one can be struck with an idea of how to develop a successful project, which will after grow into a thriving business.
Everyone finds ideas in different ways, so it is important to find an option that will work with you: your thinking patterns and habits.
There are five basic strategies that should help you to learn how to draw new ideas and gradually translate them into refine projects:
1. Try be aware of economic and financial news
It is important to follow business news and understand what is happening in the world. Read substantive publications, thematic blogs in social networks, use all of the options to receive the necessary information. You need to know exactly what your competitors do, what customers think, and what is happening in different business areas.
2. Start small
Just take a pen. The hardest part is behind. Outline the ideas arising in the mind. At first, it may be difficult to concentrate, but you need to get over yourself and write. Just make a start and you will succeed. It is like a faucet that nobody used for a long time. When you turn it on the water may be rusty, hardly trickling, but after some time, the pressure will increase and the water will become clear.
The questions to think over are: what are customers supposed to do with the product? What results do they want to achieve? Be sure to take every opportunity to improve and upgrade the product for better service.
3. Try to find the way that will help to clear your mind
Some go for a walk when they need to clear their mind. People who are fond of sports may often come home after a run inspired with a new idea. Another option is to get away for a weekend. Most people cannot take a long vacation every time they want to catch inspiration, so you should make time for regular walks or workouts.
4. Choose most effective way to record ideas
Try to record your every idea, otherwise you will feel frustrated if you forget some of them. What is the best way to record your ideas? It depends on the type of action that usually brings you inspiration. For example, you can use the audio recorder in the phone, if inspiration usually strikes you when you are running and have no opportunity to stop to jot down your thought. It is easy just to press a button, say a few sentences and continue your workout.
Many ideas come in the evening, just before bedtime. Always keep a note pad and a pen nearby or use e-notes apps in your phone.
5. Get feedback
Once you have a defined idea, share it with partners, colleagues and customers. Listen carefully to their opinions. Try to ask as many people as possible, then you will know different reactions which will help to modify and improve the idea before it becomes a real project. Many plans, though being great and innovative, did not become reality and therefore were not reflected in business stories of success, as they were presented not properly to the audience – without enthusiasm, confidence and commitment.